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Mondani - Steel Rolex Zoom

Mondani - Steel Rolex

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The 2013 Mondani new book will be titled "Steel Rolex" and Mondani can guarantee that it will be TOTALLY innovative !

 First of all, Rolex watches won't be presented by typology but by material. Furthermore, for the first time, stainless steel Rolexes will be analyzed looking at their main characteristic.


We have decided to see Rolex from a new point of view, examining in depth all typologies and providing a new vision to collect and invest in stainless steel Rolex watches.


Stainless steel watches represent the most relevant items of nowadays market of modern and vintage Rolexes; some of these pieces achieved impressive prices and the interest for these Rolexes is increasing a lot.

The authors of Steel Rolex are Giorgia and Guido Mondani.


Giorgia Mondani traveled all around the world to find rare and particular Rolex watches. Thanks to the meetings with very important private collectors, she could take pictures of more than 200 Rolexes that were never published before.


After these experiences, Giorgia Mondani could join his father Guido ( Rolex collector and publisher since a lifetime) for the realization of this beautiful book. Together, they created an innovative structure which allows to analyze the fundamental watches and themes of nowadays Rolex market.


This book will be a concrete help to understand the characteristic a Rolex must have, in order to be a safe investment.


Steel Rolex will show important private collections with watches that never appeared before.


Here you can see the main chapters of the new edition STEEL ROLEX:
- Rolex Masters:
the most complicated Rolex watches


- Military Rolex:
Rolex watches that were part of the equipment of different army soldiers. 
This chapter will show not only military Submariners but also military Cosmographs, GMT-Master and Turn-O-Graphs.


- Personalized dials:
those Rolex with dials characterized by different logos, such as logos of companies, countries, ministers, Rolex retailers and much more.


- Underline:
a graphic element which gives importance and value to the watch.


- Change color dials:
those Rolex with turning color dial. The most relevant colors are brown, light green and cream.


- Comex:
all Rolexes produced for Comex. Not only Submariner and Sea-Dweller but also Explorer and GMT-Master.


- Customized Rolexes by Bamford

- Stainless steel Rolexes with California Dial and other rare dials.


- Panerai Rolex
These watches achieved incredible prices. 
This chapter will show every single model, such as the Radiomir 3646, the Panerai Luminor with transparent bezel, one of a kind watches and prototypes, instruments and tools for diving.


- Rolex Submariner with Explorer dials

- Rolex Deepsea Challenge
The Rolex that accompanied James Cameron for 10,898 metres (35,756 feet), to reach the Challenger Deep, the ocean’s deepest point.


Furthermore, Steel Rolex will also show and describe all stainless steel Rolexes in production.


The updated price of every single watch will be provided thanks to the collaboration with some of the word's most important dealers and collectors.


Steel Rolex represents a new concept, in terms of contempt and images.


This book represents the Holy Graal of Rolex collectors.


Limited edition of only 599 examples.


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